{"id":48972,"date":"2016-08-22T17:04:27","date_gmt":"2016-08-22T14:04:27","guid":{"rendered":"http:\/\/www.tucomarca.com\/wordpress\/segunda\/?p=48972"},"modified":"2016-08-22T17:04:27","modified_gmt":"2016-08-22T14:04:27","slug":"el-turismo-de-la-comunitat-valenciana-aumenta-su-rentabilidad-un-12-en-la-campana-de-verano","status":"publish","type":"post","link":"https:\/\/www.tucomarca.com\/wordpress\/segunda\/el-turismo-de-la-comunitat-valenciana-aumenta-su-rentabilidad-un-12-en-la-campana-de-verano\/","title":{"rendered":"El turismo de la Comunitat Valenciana aumenta su rentabilidad un 12% en la campa\u00f1a de verano"},"content":{"rendered":"

<\/span><\/span><\/span><\/span><\/p>\n

\"Puig<\/a>
Puig destaca la necesidad de acabar con la desestacionalizaci\u00f3n para \u201cgarantizar el corto, medio y largo plazo\u201d en el sector tur\u00edstico.<\/figcaption><\/figure>\n

El President de la Generalitat, Ximo Puig, <\/span><\/span><\/span><\/span>y el secretario auton\u00f3mico de Turismo, Francesc Colomer, han avanzado que la Comunitat Valenciana ha aumentado un 12% su rentabilidad tur\u00edstica en la campa\u00f1a de verano. Este dato se complementa con un incremento de la ocupaci\u00f3n media en los hoteles del litoral valenciano, que ha registrado un ascenso del 4’4% en julio y de m\u00e1s de un 3% en agosto, respecto al mismo periodo del a\u00f1o anterior.<\/span><\/span><\/span><\/span><\/p>\n

El jefe del Consell y el secretario auton\u00f3mico de Turi<\/span><\/span><\/span><\/span><\/span>smo han anunciado los datos de la encuesta de ocupaci\u00f3n realizada por la <\/span><\/span><\/span><\/span><\/span>Ag<\/span><\/span><\/span><\/span><\/span>\u00e8<\/span><\/span><\/span><\/span><\/span>ncia Valenciana del Turism<\/span><\/span><\/span><\/span><\/span>e<\/span><\/span><\/span><\/span><\/span>, a mes de julio cerrado, despu\u00e9s de reunirse en el Palau de la Generalitat para tratar la coyuntura y la estrategia <\/span><\/span><\/span><\/span><\/span>de los pr\u00f3ximos meses en <\/span><\/span><\/span><\/span><\/span>el<\/span><\/span><\/span><\/span><\/span> sector <\/span><\/span><\/span><\/span><\/span>tur\u00edstico<\/span><\/span><\/span><\/span><\/span>, <\/span><\/span><\/span><\/span><\/span>seg\u00fan ha explicado Puig.<\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/p>\n

Adem\u00e1s de exponer los datos de ocupaci\u00f3n de julio y las previsiones para agosto, Frances Colomer ha querido destacar el aumento de la rentabilidad tur\u00edstica porque, como ha indicado, \u201cl<\/span><\/span><\/span><\/span><\/span>a ocupaci\u00f3n es un par<\/span><\/span><\/span><\/span><\/span>\u00e1<\/span><\/span><\/span><\/span><\/span>metro importante, pero no suficiente\u201d. <\/span><\/span><\/span><\/span><\/span>En concreto, <\/span><\/span><\/span><\/span><\/span>l<\/span><\/span><\/span><\/span><\/span>a<\/span><\/span><\/span><\/span><\/span> Ag<\/span><\/span><\/span><\/span><\/span>\u00e8<\/span><\/span><\/span><\/span><\/span>ncia Valenciana de<\/span><\/span><\/span><\/span><\/span>l<\/span><\/span><\/span><\/span><\/span> Turism<\/span><\/span><\/span><\/span><\/span>e<\/span><\/span><\/span><\/span><\/span> <\/span><\/span><\/span><\/span><\/span>ha estimado <\/span><\/span><\/span><\/span><\/span>una ocupaci\u00f3n media en los hoteles del litoral de la Comunitat del 87,1% en julio y de un 85,84 % en agosto.<\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/p>\n

El President de la Generalitat, por su parte, ha incidido en el \u201cbuen momento\u201d del turismo valenciano, pero, a su vez, ha remarcado que el Gobierno valenciano huye del \u201ctriunfalismo, el autobombo y el confort\u201d. \u201c<\/span><\/span><\/span><\/span><\/span>Estamos aprovechando esta <\/span><\/span><\/span><\/span><\/span>buena<\/span><\/span><\/span><\/span><\/span> posici\u00f3n para garantizar un turismo de calidad sostenido en el tiempo en los pr\u00f3ximos a\u00f1os\u201d,<\/span><\/span><\/span><\/span><\/span>ha asegurado <\/span><\/span><\/span><\/span><\/span>Puig.<\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/p>\n

En este sentido, Ximo Puig ha incidido en la necesidad de acabar con la desestacionalizaci\u00f3n para<\/span><\/span><\/span><\/span> \u201cgarantizar el corto, medio y largo plazo\u201d en el sector tur\u00edstico. \u201c<\/span><\/span><\/span><\/span>Tenemos que acudir a mercados emergentes e intentar hacer un esfuerzo conjunto entre empresarios y admin<\/span><\/span><\/span><\/span><\/span>i<\/span><\/span><\/span><\/span><\/span>straciones para llegar donde <\/span><\/span><\/span><\/span><\/span>hasta ahora<\/span><\/span><\/span><\/span><\/span> no hemos llegado y, sobre todo, garantizar el empleo de calidad y permanente\u201d, <\/span><\/span><\/span><\/span><\/span>ha explicado.<\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/p>\n

Ley de Turismo Ocio y <\/strong><\/span><\/span><\/span><\/span><\/span>Hospitalidad<\/strong><\/span><\/span><\/span><\/span><\/span> de la Comunitat Valenciana<\/strong><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/p>\n

La \u201cnueva reorientaci\u00f3n\u201d del turismo, vinculada a los valores \u00e9ticos de la Comunitat Valenciana, se plasmar\u00e1 en la nueva Ley de Turismo Ocio y Hospitalidad, elaborada por la Agencia Valenciana de Turismo, <\/span><\/span><\/span><\/span><\/span>y <\/span><\/span><\/span><\/span><\/span>que se presentar<\/span><\/span><\/span><\/span><\/span>\u00e1<\/span><\/span><\/span><\/span><\/span> en Les Corts en el pr\u00f3ximo periodo de sesiones<\/span><\/span><\/span><\/span><\/span>.<\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/p>\n

Como ha indicado el jefe del Consell, la nueva Ley de Turismo <\/span><\/span><\/span><\/span><\/span>abrir<\/span><\/span><\/span><\/span><\/span>\u00e1 en septiembre<\/span><\/span><\/span><\/span><\/span> \u201cun gran debate\u201d, <\/span><\/span><\/span><\/span><\/span>a partir d<\/span><\/span><\/span><\/span><\/span>e<\/span><\/span><\/span><\/span><\/span>l<\/span><\/span><\/span><\/span><\/span> acuerdo y la intermediaci\u00f3n entre <\/span><\/span><\/span><\/span><\/span>l<\/span><\/span><\/span><\/span><\/span>os agentes p\u00fablicos y privados <\/span><\/span><\/span><\/span><\/span>con el objetivo de \u201cmejorar la gobernanza\u201d. Por este motivo, la nueva <\/span><\/span><\/span><\/span><\/span>Ag<\/span><\/span><\/span><\/span><\/span>\u00e8<\/span><\/span><\/span><\/span><\/span>ncia Valenciana de<\/span><\/span><\/span><\/span><\/span>l<\/span><\/span><\/span><\/span><\/span> Turism<\/span><\/span><\/span><\/span><\/span>e<\/span><\/span><\/span><\/span><\/span>, q<\/span><\/span><\/span><\/span><\/span>ue pasar\u00e1 a denominarse ‘Turisme de la Comunitat Valenciana’, ser\u00e1 un organismo \u201c<\/span><\/span><\/span><\/span><\/span>paritario en cuanto a la representaci\u00f3n pol\u00edtica y empresarial\u201d.<\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/p>\n

\u201cQueremos cogestionar <\/span><\/span><\/span><\/span><\/span>y que todos los<\/span><\/span><\/span><\/span><\/span> actores <\/span><\/span><\/span><\/span><\/span>del sector<\/span><\/span><\/span><\/span><\/span> se siente<\/span><\/span><\/span><\/span><\/span>n<\/span><\/span><\/span><\/span><\/span> junto<\/span><\/span><\/span><\/span><\/span>s<\/span><\/span><\/span><\/span><\/span> en la mesa y codecida<\/span><\/span><\/span><\/span><\/span>n<\/span><\/span><\/span><\/span><\/span> para robustecer el turismo valenciano, fundamental para el renacimiento de la C<\/span><\/span><\/span><\/span><\/span>omunitat Valenciana\u201d, ha afirmado el President.<\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/p>\n

Datos de ocupaci\u00f3n de julio<\/strong><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/p>\n

La encuesta de ocupaci\u00f3n que <\/span><\/span><\/span><\/span><\/span>ha<\/span><\/span><\/span><\/span><\/span> realiza<\/span><\/span><\/span><\/span><\/span>do<\/span><\/span><\/span><\/span><\/span> la <\/span><\/span><\/span><\/span><\/span>Ag<\/span><\/span><\/span><\/span><\/span>\u00e8<\/span><\/span><\/span><\/span><\/span>ncia Valenciana del Turism<\/span><\/span><\/span><\/span><\/span>e<\/span><\/span><\/span><\/span><\/span>,<\/span><\/span><\/span><\/span><\/span> a mes de julio cerrado,<\/span><\/span><\/span><\/span><\/span> detalla,<\/span><\/span><\/span><\/span><\/span> adem\u00e1s, <\/span><\/span><\/span><\/span><\/span>l<\/span><\/span><\/span><\/span><\/span>a ocupaci\u00f3n media hotelera en el litoral <\/span><\/span><\/span><\/span><\/span>por provincias. En Castell\u00f3n, la ocupaci\u00f3n ha<\/span><\/span><\/span><\/span><\/span> alcanza<\/span><\/span><\/span><\/span><\/span>do<\/span><\/span><\/span><\/span><\/span> el 81,62%, <\/span><\/span><\/span><\/span><\/span>lo que supone un aumento del <\/span><\/span><\/span><\/span><\/span>4,9%; <\/span><\/span><\/span><\/span><\/span>en Valencia la ocupaci\u00f3n ha sido del <\/span><\/span><\/span><\/span><\/span>85,68% <\/span><\/span><\/span><\/span><\/span>y el incremento respecto al mismo periodo del a\u00f1o anterior ha sido del 2,8% y en la provincia de Alicante se ha registrado una mejora del 10,9% respecto a 2015, con una tasa de ocupaci\u00f3n del 85,06%.<\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/p>\n

En cuanto a la oferta extrahotelera, se ha registrado una ocupaci\u00f3n media del 70% en parcelas de camping y del 85% en bungalows, y, por otro lado, de un 81,85% en apartamentos tur\u00edsticos, lo que tambi\u00e9n supone un aumento respecto a 2015, en este caso de un 4,3%<\/span><\/span><\/span><\/span><\/span>. <\/span><\/span><\/span><\/span><\/span>Asimismo, los hoteles del interior de la Comunitat Valenciana han aumentado sus reservas en el mes de julio de 2016. Se ha registrado un 68,04% de ocupaci\u00f3n, que se traduce en un aumento del 13,4% respecto a julio del 2015.<\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/p>\n

Por \u00faltimo, este aumento de la ocupaci\u00f3n se ha traducido en un incremento de afiliaci\u00f3n de trabajadores relacionados de manera directa con el sector tur\u00edstico de un 7,7%. Este dato, como ha explicado el secretario auton\u00f3mico de Turismo, sit\u00faa a la Comunitat Valenciana solo por detr\u00e1s de <\/span><\/span><\/span><\/span><\/span>Baleares (7,9 %) y Andaluc\u00eda (7,8 %) <\/span><\/span><\/span><\/span><\/span>en t\u00e9rminos de afiliaci\u00f3n a la Seguridad Social.<\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/p>\n","protected":false},"excerpt":{"rendered":"

El President de la Generalitat, Ximo Puig, y el secretario auton\u00f3mico de Turismo, Francesc Colomer, han avanzado que la Comunitat Valenciana ha aumentado un 12% su rentabilidad tur\u00edstica en la campa\u00f1a de verano. Este dato [+] <\/a><\/div>\n","protected":false},"author":1,"featured_media":48974,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[128,8,72,10,3,45],"tags":[],"class_list":["post-48972","post","type-post","status-publish","format-standard","has-post-thumbnail","category-infraestructuras","category-la-comarca","category-sin-categorizar","category-la-hoya","category-seccion","category-ventana"],"_links":{"self":[{"href":"https:\/\/www.tucomarca.com\/wordpress\/segunda\/wp-json\/wp\/v2\/posts\/48972","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.tucomarca.com\/wordpress\/segunda\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.tucomarca.com\/wordpress\/segunda\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.tucomarca.com\/wordpress\/segunda\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.tucomarca.com\/wordpress\/segunda\/wp-json\/wp\/v2\/comments?post=48972"}],"version-history":[{"count":0,"href":"https:\/\/www.tucomarca.com\/wordpress\/segunda\/wp-json\/wp\/v2\/posts\/48972\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.tucomarca.com\/wordpress\/segunda\/wp-json\/wp\/v2\/media\/48974"}],"wp:attachment":[{"href":"https:\/\/www.tucomarca.com\/wordpress\/segunda\/wp-json\/wp\/v2\/media?parent=48972"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.tucomarca.com\/wordpress\/segunda\/wp-json\/wp\/v2\/categories?post=48972"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.tucomarca.com\/wordpress\/segunda\/wp-json\/wp\/v2\/tags?post=48972"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}